Last week we talked about creating a “world of work” culture of optimism, and this week we’re going to talk about the power of professional prospecting via LinkedIn.
Since its launch, LinkedIn has been known as a recruiter and job seeker professional networking site, but it’s been extremely under-utilized as a recruitment search and marketing resource.
LinkedIn prospecting takes talent acquisition “lead generation” to whole new levels. Recruiters and HR pros can properly use LinkedIn to continually attract, find and engage with their ideal candidates by leveraging content marketing, influencer relations and so much more.
And you thought it was just getting old and tired.
Join #TChat co-creators and hosts @Meghan M. Biro and @Kevin W. Grossman as we learn more about better leveraging LinkedIn and professional prospecting with this week’s guest: Viveka von Rosen, CEO of Linked Into Business, co-founder of LinkedProspecting, author of LinkedIn Marketing: An Hour a Day, and host of the biggest LinkedIn chat on Twitter.
Sneak Peek: The Power of Professional Prospecting
We spoke briefly with Viveka von Rosen in a G+ Hangout in order to get a better look at how he sees the issue of workplace attitude:
Chris Perry: Top 20 Venues for Thought Leaders
Lynn Dixon: Networking: 5 Ways To Work It Into Your Life
Meghan M. Biro: Networking: The Path To Becoming A Brand Ambassador
Jill Konrath: 5 Ways to Use LinkedIn for Prospecting
Nicholas A. Kosar: How to Use LinkedIn to Promote Your Professional Services
This topic is vital for talent-minded professionals everywhere, so we hope you’ll join the #TChat conversation this week and share your questions, opinions and ideas!
#TChat Events: How Can LinkedIn Best Be Used For Professional Prospecting?
#TChat Twitter Chat — Wed, March 19 — 7pmET / 4pmPT Immediately following the radio show, Meghan, Kevin and our guests will move to the #TChat Twitter stream, where we’ll continue the discussion with the entire TalentCulture community.
Everyone with a Twitter account is invited to participate, as we gather for a dynamic live chat, focused on these related questions:
Q1: What are the pros & cons of using LinkedIn for recruiting?
Q2: What are the underserved “free” recruiting opportunities in LinkedIn?
Q3: How should content marketing best practices be applied in LinkedIn?
Q4: What ROI can be expected via professional prospecting on LinkedIn?
Q5: What other social/professional sites can be used as a complement to LinkedIn?
Throughout the week, we’ll keep the discussion going on the #TChat Twitter feed, and in our new TalentCulture G+ community. So feel free to drop by anytime and share your questions, ideas and opinions.
See you there!!