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Tag: Personal Branding

What's Your Personal Social Media Policy?

How visible are you on social media? Even if you don’t TRY to build a strong presence for your professional profile, you might be surprised how broad and deep your digital footprint is. Here are ways to be proactive in managing your online presence…

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How to Promote Your Blog with an Empty Bank

I, like most of my fellow bloggers out there, do not have the funds necessary to launch national advertising campaigns to promote a blog. Therefore, since my team and I founded Career Rocketeer over a year ago, I have constantly faced the challenge of finding new, free and/or low-cost ways to promote our content, build up our blog’s awareness and increase our readership. Thankfully, if you are creative and determined, you can uncover countless ways to promote your efforts without breaking the bank.

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Making the Most of Informational Interviews

I got my current position by starting with an informational interview, and so, I know how effective they can be. However, I have talked with many job seekers who, while aware of the benefits, were not 100% sure how to make the very most of information interviews in their own career search process. Therefore, I have reached out to career experts across the web for their recommendations on how to take advantage of informational interviews and how to get the most out of them.

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Make Like Madonna And Reinvent Yourself

Madonna has come a long way since her Like a Virgin years, yet she has never lost her knack for catching the public’s eye. Yet Madonna is more than just a talented singer – she has mastered the art of reinventing herself. Like this pop star, it’s important for job seekers to know how to appeal to their audience (employers) and stand out in the crowded field of candidates. With these three tips inspired by Madonna, you’ll be transformed into a corporate rockstar in no time.

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Personal Re-Branding for Career Changers

There is a lot of great advice out there on personal branding for both students just entering the workforce and for professionals pursuing the next stage in their current, chosen career path. But what about career-changers? How can they re-brand themselves for new opportunities when they have already invested so much time, effort, training and more into branding themselves for their previous careers?

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Give Your Facebook Brand a Facelift

With so much great advice out there about how to build one’s personal brand through blogging, Twitter, LinkedIn and other networks, it’s important not to forget how all of it applies to one’s Facebook activity.

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Birth of a Brand

When I started the career search process during the second year of my MBA program, I encountered a serious challenge.  Having multiple talents, strengths and

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