Branding - TalentCulture - World of Work
Hiring Is Hard: May The Best Brand Win #TChat Recap
June 6, 2013 | Kevin W. Grossman 1These days, the talent hunt process isn’t easy for either side of the hiring equation. What can employers do to recruit more effectively — and also win points for their brand?Read More
Does Your Hiring Process Speak For Your Brand? #TChat Preview
June 2, 2013 | Tim McDonald 3It’s increasingly important to think of the hiring process as a reflection of an employer’s brand. Why and how can companies improve this “candidate experience”?Read More
One Common Touch At A Time
February 22, 2013 | Kevin W. GrossmanGetting up close and personal with brand humanization. An intimate slice of life…Read More
Face-to-Face with Brand Humanization: #TChat Recap
February 17, 2013 | Megan BurkettSocial media makes it possible for businesses to interact with employees, customers and others in ways that are far more immediate, direct and personal. But blending high tech and high touch requires work…Read More
Uniting Business Vision & Brand (Or Not): #TChat Preview
May 21, 2012 | Meghan M. Biro 2Brand issues have been a hot button topic for us at The World of Work as of late. Employee brand has given way to employer brand – many companies find that their on-staff brand ambassadors have built huge personal brands and … Read More
Top 5 Trends in the World of Work This Week
April 13, 2012 | Salima NathooI like to talk nerdy and have this thing for using analogies, metaphors and alliteration to connect seemingly disparate phenomena — what some might call “random.” It’s not uncommon for me to do so using old school rap songs, childhood … Read More
Community Paradigm: It’s All About YOU!
March 23, 2012 | Salima Nathoo 3The Fact of the Matter
Every community develops their own definition of what matters. For some communities, it’s motivated by a shared interest or a commitment to a specific change. For others, it’s professional best practices that can create a … Read More
Speaking Socially, What Is Influence? #TChat Preview
September 14, 2011 | Team TalentCulture 2Just for kicks, I keep a running list of “industry buzzwords” that make me laugh (or groan) because they are often misunderstood on the application level. “Influence,” especially as it relates to the world of #SocialMedia, has long since been on my list. “WHAT IS INFLUENCE?”Read More
Everybody’s Story Matters: #TChat Recap
July 27, 2011 | Kevin W. Grossman“Everybody’s story matters.”
That sentiment is from an amazing interactive storybook we’ve been watching with my older daughter on the iPad. It’s called The Fantastic Flying Books of Mr. Morris Lessmore and it’s all about the … Read More
On Air Talent: Introducing #TChat Radio
July 25, 2011 | Kevin W. Grossman 3When TalentCulture founder Meghan M. Biro and I launched #TChat last November, we had no idea it would take off like it did.
Of course we had expectations, but still had no idea. We rotate topics … Read More
